Selin Gurjar

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After 3653 Days of Digital Marketing | You can own space on the Internet

Constructing a house from scratch rather than renting a condominium offers the opportunity to gradually convert the house into a personalized condominium. The greatest advantage is the enduring ownership of the personalized condominium.

When I decided to go all in and share my content on the Internet, I considered designating one social media channel as my primary content repository. However, the lack of control over my content made me reconsider.

Essentially, I would be renting that space on social media.

Also, Social Media websites may disappear, resulting in the loss of users’ content. 

Frustrated with this, I made the decision to create my own website. 

Although I acknowledge that there is an audience on those platforms, I always have the choice to promote or reshare my content on them. 

Nevertheless, my pillar content will always reside on my website, which I consider home.

Some may view this strategy as flawed, but I am uncertain about that. I firmly believe that this approach has the potential to yield the best long-term results. Fingers crossed!

This strategy may present challenges, but it is certainly not impossible. As the saying goes, “No pain, no gain.” ☺

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